B2 Shop

Macedonia

Branding, Visual Communication, Digital Marketing

B2 Shop is Macedonia's first store specializing in ergonomic chairs, tools, and desks, offering top global brands like Sedus, Humanscale, Interstuhl, and Herman Miller. We developed a complete brand identity, including a distinctive name, modern logo variations, and a vibrant color palette that reflects innovation and comfort. The cohesive corporate design and targeted social media visuals effectively engage freelancers, remote workers, students, gamers, and companies, helping B2 Shop position itself as a trusted leader in ergonomic solutions across the region.